Our Story

Avenlie started in a way that feels a little meant to be.

     We met through another business and instantly clicked. It didn’t take long to realize we loved the same styles and even had some of the same dresses.  We’ve both always had a love for fashion and had talked about our dream to one day own a boutique.  Somewhere between those conversations, shared dreams and ideas, and a major turn of events, Avenlie was born. 
     We’re building this a little at a time, learning as we go and enjoying every moment. Our style is rooted in vintage boho inspiration with a touch of classy elegance.  Pieces that feel feminine, effortless, and beautifully put together. We believe modesty and style go hand in hand. Getting dressed should be fun, exciting and most of all, reflect who we are and who we represent. 
     At Avenlie, our goal is simple: to offer pieces that feel feminine, unique, special and beautiful. The kind you reach for again and again.  And let’s not forget, comfort.  That goes a long way. You can dress beautiful and still be comfortable.
      We are so grateful you’re here and that you are a part of what we are building. We can’t exist without you all. Thank you from the bottom of our hearts for your love and support. 
     

Jennifer & Cherie 

Founders of Avenlie

 

🌿 The Name Avenlie

We wish we had a dramatic story behind the name, but honestly, we just made it up and kept coming back to it. It felt soft. Timeless. A little like something out of a story. And somehow it just fit.